Apple as a Company has been known for it’s big domination in Digital world. But will the New Gen IPhone 5s stand up to the Expectations of Users ? Lets it find out. In First Look, IPhone 5s appears to be very well presented device & the new attractive design speaks for it. With an updation done to its home key, the new IPhone features a Finger Print scanner with a Sapphire Crystal protection. The overall size is still restricted to the tradition 4 -inch screen, but the thickness & weight of the device has certainly been reduced. At the back we are given an 8MP camera with dual tone flash & a slightly thinner IPhone logo at the bottom as compared to the IPhone 5. But the Major Changes lie at inside of the Device. Talking about Hardware, a new 64-bit Cortex A7 Processor clocked at 1.3 GHz gives it an extra boost in power with 40% less battery consumption. But still these facts & number doesn’t impress me very well. If you are an IPhone user you always know Apple does its magic in the Software department. Software, the new IOS 7.1 really gives a polished looked to the software & certainly improves the user experience with build in utility application that are very easy to access even if the device is still locked. Well, I also found the Auto-brightness very accurate in various light conditions where other phone failed to deliver spontaneous accuracy.