Asian paints is selling substandard product under the brand name Apcolite Premium emulsion. Asian Paints mandates that Asian Paints Primer and putty need to be used and despite using their primer and putty, the paints starts crackling and flaking in less than a week. this is not expected from a brand like Asian Paints. one feels cheated after paying a premium to buy Asian Paints product and getting a substandard and spurious product. Customers please be aware that Asian Paints is actually taking advantage of the premium perception of its brand and palming off substandard and sprious product.