I purchased this because I had always loved Avon’s SSS lotion but now that this has been improved to Moisture Boost and that it comes in 3 scents (original, Soft N sensual, Light and Lush) The lotion allows you to maintain proper moisture and yet the fragrance is not overpowering. The price is a good price and the quality is excellent. The avon guarantee is also a helpful factor in whether or not you should buy it.