Badrinath Badri Bansal ( Varun Dhawan) is the younger son of a wealthy family in Jhansi. In a flashback, we see that Badris older brother, Alok ( Yash Sinha) was in love with a girl and was going to leave the family for her ( because their father disapproved) , but decided against it after their fathers first heart attack. Now Alok is married to a woman by an arranged marriage set by his father and she is not allowed to work despite clearly being very intelligent and professionally trained, even moreso than Alok himself. Alok is also clearly depressed at having to leave his love and be forced into a marriage, so spends a lot of time drinking by himself on the rooftop. Badri fears the same fate for himself so when he sees Vaidehi Trivedi ( Alia Bhatt) at a wedding, he becomes obsessed with her and makes it his mission to marry her whilst also getting his fathers approval.
Vaidehi is also clearly more intelligent than Badri. She has a full education and is secretly training to become a flight attendant while Badri never passed the tenth grade. Shes initially uninterested in getting married and is even offended by his marriage offer.