Pulsar has evolved over a period of time right from the year 2002 till now and will be evolving in future as well.
Though it is a bike with great sales count it is not durable. if you are serious about 10 years of ownership, then go for any other brand like Yamaha or Honda. The pulsars have cheap spare parts; however, bike’s life depends on how you really maintain it.
Japanese engines are good choice and they have also proved in technology, long life, strong and good engines even after 10yrs.