It is true that today Mobile Phone it is not luxury item but today’s need, that is the reason this industries is growing very fast. If we look at the figures of total number of mobile phone subscribers are one crore approximately.
But put your hand on your heart and think is it really necessary? And can it replace the word “MAKAN” with “MOBILE” the answer will be NO. Even till today, what do you think, how many people can afford four to five thousand rupees for a mobile handset. And if we take it onetime investment and buy it, still how many people can afford a mobile bill which is again for at least four to five hounded rupees per month.
A couple of days back it was in the news channels as well as in the news papers that due to Relience is coming up with CDMA telephone technology there is a good news for the customers that their prices will be rock bottom and all existing GSM service providers will be in trouble as they have to cut down prices. Which happens too, Many of them like Airtel, Hutch, Idea, Spice and many more have slashed down their prices and are coming up with new schemes, But are these schemes are really good? Are they beneficial for a common man? Now can we afford a mobile phone? If we take a close look on these schemes which they are offering, we will get to know what actually they are doing. One important scheme in which they are offering to “Make STD calls all over India in 3 rupees per minute from Mobile to Mobile” in this scheme the word MOBILE to MOBILE is very important as if you calculate the amount which will be paid to the both end mobile service providers will be (Rs 3 per min for STD + Outgoing Airtime per min which is Rs 2.40) + Incoming Airtime per min (Rs 2.40) = Rs 8 approximately(On the bases of chandigarh’s database). Which means 8 rupees for one min know you can easily understand the actual picture of this scheme.
Now we come up with other scheme, which is free SMS for a limited period. They are offering it because today people are not very familiar with SMS but once they will use to it, at that time these company’s will make more money out of it. This is what the actual strategy of mobile company’s. So there is no such thing that prices have been slashed or there is a big change, but the view of seeing things has been changed. That is all I have to say about this topic if you like my view or wants to say something please do write at kumarashish@eudoramail.com