I agree with my South Indian friends that nothing can beat the taste of real coffee- as in coffee beans roasted, ground and brewed in a ’filter’. However, for the man on the run, who does not know how to make filter coffee but craves for his morning fix, Bru can provide a pleasant alternative.
It is truly instant coffee and you get the most out of it when you use boiling water and freshly boiled milk. Go on, try it and you may just get hooked to it, till such time your mother or wife makes you a tumbler of the real McCoy!