It is one of the low class product from cadbury.I think its concept of new way of eating chocolate by the way of licking. But so that think its not a practical version of eating this. The price is very higer than the similar products from market. The quantity of chocolate is very low. The packing is much better than others.The flavor of the chocolate is not good comparable on similar product.The look of the product is nice. However its not a good one for our money.