Colgate is an umbrella brand principally used to sell oral hygienic products such as toothpaste toothbrush mouthwash and dental floss. Colgate is the only brand in the world purchased by more than half of households globally. Colgate was the first toothpaste in a collpsible tube introduced in 1896 in new York. Toothpaste is a paste used with toothbrush as an accessory to clean and maintain the aesthetics and health of teeth. Ut serves as an abrasive that aids in removing the dental plaque and food from the teeth and keep the teeth clean and hygienic. Globally it was knew that it was a mothers choice. Thank you very much.