Colgate sensitive care toothpaste is clinically proven for instant and lasting relief . I have tried Colgate sensitive Pro relief anti cavity toothpaste before using Sensodyne . It is 100% vegetarian . It helps protect dentine and provides effective cleaning . It removes plaque effectively , prevent cavities , fights against germ build up . It has enamel repair formula . It also protects against acid erosion . It has one problem that it does not fight bad breath . It gives fresh breath but just after brushing after a while the freshness goes away . So it does not give long lasting fresh breath otherwise it is okay .