For decades together Indian coffee lovers hardly have choice and solo producer has no competition at all. It seems to changing very fast, the ice breaking was started with Coffee Day outlets, where glamour and premium pricing has been successfully added to the centuries old beverage.
I was also since my childhood use to have only one brand of coffee. Recently since one year ago I bought Continental Instant Coffee. It changed my perception that no one can beat that old brand. Trust me the aroma, packing, offers, presentation and advertisement has really made this brand to become strong opponent for existing solo coffee brand.
I was not an addict of coffee, but I started to become since one year.
Request readers to respond to my review in either so that I will get more feedback about this product.