Yes e Tv telugu is old and famous channel. Many awesome serials and programs were played, but now a days its a big time entertainment for house wifes. Almost in a day around 14 serials are playing which is good for hose wifes and free people, youth will not like this because they thought to see some other stuff in tv and mother/ wife will not give remote. Small war will happen over there. If you look the picture quality also it will not be rich like other channels, but odd and will not have interest. More over on weekends also they will pay serials wich is more irretating. No good movies will be played and all are old movies only. They have to concentrate on this. But overall I can say its best chanel for 35 years + people. As of now I really dont like to see e tv.