Forever living bright toothgel is very excellent product.mainly paste in markwt contain fluoride in their paste which is good for cavity but it harm our body also.small baby who has just start doing paste sometimes swallow some paste inside which is harmful to them but forever toothgel is safe because it is non fluoride paste if swallow it benefit us due to aloe in it.I only use it now I say it is excellent paste after doing that I dont like anyother paste thanking you