With reality shows being the big money spinners, almost all channels, including music based ones are churning out edgier themes to grab maximum eye balls…
It is an open field now. Bosses of general entertainment channels reveal that though reality based content is much more expensive than fiction shows. They offer bang for the buck. Reality shows are doing very well for the channel. Thought there are many sentiments attached to these shows, and also not to forget the controversies, they are constantly getting good ratings.
After the success of Rakhi ka Swayamvar, even NDTV imagine is gunning for more. Adaptations can really work but yes, one has to spot the right kind of shows to adapt. All the reality shows have to connect with the Indian masses to have good ratings. However, India being a bit more conservative by nature, Reality shows have to be put across through very well.