Before I used Gillette Shave foam, I had been using Axe shaving cream and I hated the long process of massaging the cream on your face with a brush and creating foam so that the facial hair becomes soft before you can shave it off.
Gillette shaving foam came as a blessing to me and shaving which took around 15-20 mins was over in 5 minutes flat. It works instantly upon application and softens the stubble within seconds and you can then shave it off. It is very soft, ample, leaves the skin soft without any rashes.
It also has very nice fragrance. Cost may seem to be slightly on the higher side but the quantity is too much. it never seems to end. Honestly, I havent used any other brand ever. There might be better ones too, but I wont know because I wont stopping Gillette. I have no complaints whatsoever. Very happy with the product.