This is a pure UIIP product which attract customers with many positive points on paper. But from a real-time benefit this plan fail to perform.
From life cover point of view ULIP is hardly able to provide the best cover. E.g. to get a 50 lakh of life cover one has to pay yearly 5 lakh premium which is un -acceptable.
And from long term return point of view it is not able to compete with PPF or recurring deposit schemes return.