So many problems with Icici directsite. I initially likereald the site when I was a beginer, however as I moved ahead I found it re allycrap. Basically they are lazy and are not interested in improving the crap site in terms of reliability. SEBI should not allow them to increase user base without increasing scalability. Looks don’t matter here, reliability/ scalability does.
Instead of changing look and feel why cant you improve your basics.
Below are some of the problems
1) they dont put a website down message and accept there is a problem
2) Does not have "all browser" support
3) fails during crunch time especially when there is a great fall/ rise in the market . In short it does not work when u need it the most.
4) fails during market closing time almost daily.
5) Does not show trading history during trading hours
6) Terrible news coverage
7) Terrible reports( they should take a cue from moneycontrol.com)
8) if u complain they give stereotype answers
9) they are very costly compared to HDFC etc
10) Lie about uptime during crunch timeio
11) there is a issue with affiliation. it does not use icici securiy certificate .