It is book for future entrepreneurs.i must when Im reading this it totally graps my attention.this book on journey of kishore biyani(founder of future group- a retail companies)how he make such huges brand(like-big bazaar, pantaloon, central)from his mind to the reality and make it happen.His company not only listed but also give good return to their investor.In this book we can takes glimpse of his journey from the small textile selling family to a indian retail hero.This book is all about the simplicity that kishore biyani have and this thing he has for indian market.He is not only customer oriented but also take good care of their employee by educate than and give power to take decision by their own.one thing I like the most is he use always a different way to compensate their employee like for example onceon diwali he painted the house of all employee instead of given some monetary reward. My advice to people who have business mind read this book once .