Kissan jam has been a childhood buddy for me. I used to apply it on bread or on roti rolls and take it to school for lunch or an early morning breakfast. At times I used to just take a scoop out of jar and eat it plainly such is its taste. The mixed fruit jam is the best jam thay Kissan produces and I liked it the most too.
I still love it and use it on a routine basis in between my breakfast. Hah ! The taste is so awesome I can not be blamed. Also I noticed one good quality after all these years of use that it does not get spoilt after long time period also. Great taste !