I am very much particular about the kajal I brought. I want to have a kajal which I can wear for daily basis. I know their are so many kajal companies products in market. but I want it for daily basis because some products which you can use for special occasion. So after lot of searching I come to know about this product because its pure jet black shade and long lasting stay, it gave your eyes a very different look. It is light on the eyes that even after 3 to 4 hours., you have no spillage, lightening or irritation.