Eyeconic kajal is literally eyeconic because it is gentle and smooth in use. By applying eyeconic kajal your eyes look tremendously beautiful, charming and attractive . Apart from giving your eyes a natural, smooth and a gentle look it is also very suitable and eye friendly product. Simple to use and apply it can be used by anybody with ease . Good to any type of eye regarding the senstivity and ease of application. Ease of application and senstivity makes it a better and a reliable product. It claims to be smudge proof and water proof and claims to last for about 10 hours .The formula of this kajal is dermatalogicallu tested and is proved to be the best product foryour eye.:)