Land Rover endorsed the production of a hand-made bicycle using its logo. The bicycle, called the Land Rover APB and manufactured by pashley cyclesof Stratford-upon-Avon, was the collapsible version of Pashley Cycles’ Moulton APB ( All Purpose Bicycle) model, with leading link front suspension and adjustable damping and stroke. Two more models immediately followed: the Land Rover XCB V-20, aimed primarily at younger riders ( children) ; and the Land Rover XCB D-26, also available as the M26 with hydraulic rim brakes, front suspension and suspension seat pillar.
In June 2004, Land Rover released a comprehensive 25 model range of bicycles.