I was searching for a good shampoo for hair fall for a while. I looked at the advertisement for this shampoo on TV and they advertised it is the best shampoo for damaged hair and to prevent hair fall. I found that it is not help for broken hair. and I dont think it has done anything to repair hair at all but the smell is good. I have been using this for about a month and my hair has never been softer and I am still losing my hair like before.