I have been using this product from last one year.it is an awesome product.i have tried every shade of dis and m in love with all of them.specially the pink one.I keep it in my handbag always and reapply I twice or thrice in a day.it lasts on your lips for almost four to five hours.the baby lips has recently launched a new range and I m using one from that too.it is just awesome and whu soever use it for first time just cant stop using it.i recommend it to everybody as a regular lip product.it you swatch it twice or thrice it wil give a nyc pigmentation on your lips.woww product.