This maybeline lipstick is so soft and easy to apply. So light and can be darken easily for a little bit of apply.it smells great.and a good quality product. This lipstick stays more hours on lips.easy to remove as well.no harmful to us.it goes in a smooth way.even a harsh lips after applying this lipstick can be seen soft and gorgeous.it has many shades.and all colours in this brand are stunning.best collection of lipstick colours.we just love to use it girls .