Motorola seems to be targeting the price-conscious smartphone market with a vengeance. We already know that the budget Moto G has set cash registers ringing around the world, but Motorola hasn’t taken its eyes off the mid-range smartphone market either.
Less than two months after the release of the Moto G, comes the company’s flagship, the Moto X. The newest member of the Motorola family is squarely aimed at delivering more in terms software, camera, and design without compromising on performance.
When Motorola first announced theMoto X in August last year following its acquisition by Google, it seemed as though the company wanted to position this mid-range device as a premium offering, relying more on design than hardware specifications.
The Moto X has only now made its way to the Indian market, while people overseas are talking of its successor. Thankfully, Motorola has priced it quite reasonably. If it wants to win back any of the market share it has lost in recent years, this is a good way to begin.
Motorola was once known for its ability to churn out solidly built handsets that performed and did not cost the Earth. The Moto X is a blast from that glorious past, with some neat OS features thrown in as well. Will the Moto X be able to revive the mid-range segment? We try to find out.
Look and feel
There’s clearly a family resemblance between the Moto X and Moto G. The Moto X isn’t a successor or variant, however, and was actually the first new device launched by Motorola under its new leadership; months before the Moto G. In our case, the G came first, so we inevitably wind up comparing the X to it.
The Moto X certainly has a premium look, when compared to the Moto G which has a thicker profile.The Moto X features a body made out of PET composite, a durable plastic; although feels rugged and is surprisingly lightweight.