I am using this product since past 1 month and thrn posting my review.
First of all if we compare the price its costlier than BornVita, Horlicks etc. I have compared thr printed price of all the priducts with Patanjali Power vita and the cost is same but other products are giving discounts on printed price while Patanjali is not giving any discount. So this product is costlier than others.
Second thing is Patanjali is providing very less margin that is about 5% to 10% to retailers while others are giving 20% to 30% of margin to retailers. So under the name of Patanjali and Swadeshi they are keeping high price for the products. Even they have to give less taxes as compared with forign brands still the price is high.
Next is quality of the product. The quality is as equal as born vita. The taste is same as older version of Bornvita so the content.