If your looking for an expert dental type treatment for your gums with this toothpaste than you should think again, all that it contains is a simple paste which you will find in all other such type of brands.
They make lucrative ads which attracts buyers to purchase them promising to kill 99% of Germs is not the case, if you have to kill 99% of Germs than you should have to visit a dentist or would have to brush in every few hours. The toothpaste is good it taste good but don’t except to get the result what they show in there ads.