The film starts off with the introduction of the three lead characters of the film viz., Jagavar Chaudhary ( Sunny Deo) , Vinay Sharma ( Bobby Deol) , and Arjun Singh ( Shreyas Talpade. Life is as busy and normal as usual for the trio, who are not even remotely connected with each other. Suddenly, one day, while Jagavari Chaudhary’s sister’s engagement gets canceled, Arjun Singh’s engagement gets canceled as well and Vinay Sharma’s wife stages a walk out of his life and threatens for a divorce. The reason for the hat trick of mishaps zeros down to just one reason: a poster featuring Jagavar Chaudhary, Vinay Sharma, and Arjun Singh, in which they appeal to everyone to do ‘nasbandhi’ ( vasectomy) . Thus, they earn the title of being ‘Poster Boys’. The best part is that the trio gets entangled into this muck without any fault of theirs. After th posters create havo everywhere and also in everyone’s lives, Jagavar Chaudhary, Vina Sharma and Arjun Singh plan to investigated the case by themselves.