I honestly feel that this smartphone is as good as other smartphone selling at a price of 30-35K range in the INDIAN market, I see not much new technology or features in this, talking about the looks, as always the company has stick with its flagship design not much to change, What I personally feel is if you are Brandworthy and love SAMSUNG than this is just for you, but if the customer is open to any brand than I must say, youve gotta more option in the market, and talking about the sound and camera, than samsung has always made happy to there users with its good quality camera and sound quality, I hope this will make you clear.