THE TIMES OF INDIA HAS ALWAYS BEEN A PIONEER IN THE PRINT MEDIA.I HAD BEEN READING IT SINCE I WAS 10 YEARS OLD BUT RECENTLY THE LAUNCH OF THEIR NEW E PAPER HAS GIVEN THEIR READERSHIP THEIR BOOST.SPECIFICALLY BECAUSE THE PORTABILITY NOW INCREASES, PEOPLE CAN READ THE STUFFS IN THEIR MOBILES AND TABLETS.THEY HAVE EVEN LAUNCHED AN DEDICATED APPLICATION FOR THESE ON BOTH ANDROID AND IOS WHICH HAS EXTENDED ITS REACH.