I had started using this shampoo long back.It has very smooth texture and fragnance is just awesome.never used any shampoo like this before.It is just excellent, It makes hairs look smooth and shines too bright and also if you have curly hairs then you should apply it it makes the hairs straight and provides moisture to the hairs.if you haven’t used it before then definitely go for it.you won’t get dissappointed.