Wheel is a product of Hindustan Level and it is attractively priced and is one of the cheapest washing powder in the market. It is a good powder for washing daily day to day cloths as its cheap and tough. But I have destroyed a few expensive clothing by washing with wheel detergent powder. It is not recommended for expensive cloths and colourful cloths. I washed a few cloths with Wheel Detergent due to which at some places the quality of the cloths got compromised and at some places the colour of the cloths got faded away due to harsh chemicals and bleaching. Based on my experiences I would recommend Wheel Detergent for day to day clothing but not expensive cloths.