My favorite bike. It is comfortable and reliable. On the Capital Bikeshare main website the author breaks down each different element into tabs and categories The author effectively convinces his audience that resorting to Bikeshare as a substitution of transportation is gaining popularity and interest through the use of statistics surveys and even emotional storiesThe author of the article uses Ethos by expressing how Washington DC is recognized as one of the nations friendly bike communities As a reader the information presented on the website seems legit The author displays descriptive words such as describing the areas in which the Bikeshares location with firsthand account experiences He addresses these statements elaborately as if they are personal opinions The author specifies the areas in which the bikes can be used at It shows examples of persuading us to join their community There is no negative part about this because its for a great cause It shows the importance of riding a bike around the city in this day and ageBikeshares become convenient when there is traffic and you can skip all of that by flying through the bike lane and saving time The pictures on the website are a good visual representation of what the general population would look like using their product Its not always athletes or people who care about exercising but it shows pictures of people in suits and casual clothes using it to commute to work On top of that tourist and people just out in the city having fun can intervene and enjoy the bikes they have to offer The colors on the page are red and yellow which show a feeling of warmth and satisfaction The font is unusual and looks like video game lettering It also switches from big to small to centralize main points and topics This a strong aspect of Pathos and along with the Bikeshares simplicity gives me motivation.