I have no idea, Why I dint use this firm at the first. I used Hdfc securities, Kotak Securities, vachana Investments etc, as many trading spots. But None can match to ZERODHA, either in their application wise, Or brokerage Wise.
Its the best I have seen till now. Good Customer Care, Good platforms for trading, Best Brokerage u can come across. They strive very hard for the well being of the customers. Dont pay heed about what others have posted about this firm. I have visited their company also. Take it my word, Its the BEST BEST BEST way to start your trading with ZERODHA