Piramal Realtys shimmering advertisements may promise luxury, legacy, and lifestyle, but beneath this gloss lies a disturbing ecological and ethical reality. Many of its flagship projects Piramal Byculla(0 ft above sea level), Piramal Mahalaxmi at Jacob Circle(just 3 metres above sea level), and Piramal Revanta in Mulund(around 11 metres above sea level) are built in Mumbais low-lying, ecologically sensitive coastal zones, areas already endangered by flooding, sea-level rise, and urban heat stress.
To construct towering skyscrapers in such fragile ecosystems is not visionary urbanism but ecological myopia. As Amitav Ghosh warns in The Great Derangement, this kind of blind development reflects our civilizations delusion celebrating progress even as it deepens planetary precarity.
There have also been serious allegations of consumers being misled, including delayed possessions, opaque dealings, and unmet promises. While Piramal Realty profits by selling anti-green architectural imperialism in the name of growth, both the environment and the buyers trust are left impoverished.
Such behaviour is hardly unexpected from Mr. Piramal, whose pharma ventures have already been linked to the ecocide of Digwal a grim example of how corporate power can repeatedly exploit and exhaust ecosystems while cloaking itself in the rhetoric of innovation and responsibility.
Before investing in Piramal Realty, look beyond the faade. Ask hard questions about where your home stands literally and ethically. Mumbais skyline should not continue to rise upon the sinking ground of ecological amnesia.