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ABP News

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Summary

ABP News
Jan 25, 2002 04:23 PM, 8336 Views
(Updated Jan 25, 2002)
INDIA''S INTERNATIONAL VOICE

” Information is the essence for once Intellectual growth…”


During the early part of the Indian Television as in the worldview, we had only on window which was said to be the DOORDARSHAN, whether you take the name by its actual meaning or the reality of Indian television. With the Invasion of Cable Television, we have never looked back and the traditional couch potatoes became actually tuned to the Baywatches, The X-files and many more such serials. Speaking of NEWS, to be very frank, Doordarshan always did a great job with amazing content and the Newscaster at their best.


Though people thought NEWS on DD was not that great but believe me guys today’s News Channels apart from BBC, none of them are concerned about the news. During DD days, their was a program called World This Week. This program made by NDTV (New Delhi Television) was one of the best current affairs program on the International Scenario and carried great stuff, which the regular NEWS failed to carry out. Prannoy Roy and his team used to give one of the best stuff and I would wait for this, especially during the end of the year, when they used to sum up the year in style.


N D T V …. STAR NEWS


With Invasion of the Rupert Murdoch and his Television channels, Star wanted its own Indian version of Fox News channel and he did the right choice by bringing Prannoy and his team of NDTV to handle this entire 24hr news channel. 9.00pm was not the same after this news channel and instead of watching the soap opera, people really started watching news.


Initially , I felt NDTV was doing a great job with round the clock news with its interesting mix of spicy , and live to the date News caster. But like most of the Rupert Murdoch creation, even Star News lost itself in this glamourous world of Entertainment and its service started getting worse with heavy concentration on Indian Politics.


P R O B L E M S   AT S T A R N E W S


The biggest problem at Star News was Imitating and Losing its focus because most of the News Reporter had become famous. Arrogance started moving in their blood or should I say, they also fell for the ”CHAIR”


KAMZOR KADDI KAUN….(WHO IS THE WEAKEST LINK)


Lack of Content


The vision of Prannoy and his team is lost in the glory of Fame of this Glamrous Entertainment world and the content was also lost some where down the line. Politics started taking priority and the News was nothing but Heavy Duty Indian politics. Its really sad for a team which is so well funded they are loosing their focus. Just few days back, their was some scam at Coimbatore and it was indeed a big scam , I got the news from my parents because they watch SUN News and later on Aaj Tak. But Star forgot that, there are other things in the world apart from Politics.


TIP Reduce this weak link and concentrate more on diversified News Platform.


SORRY FOR THE INTERRUPTION


No!! No!! , don’t think that , I have problems with my cable operator and he has stopped showing Star News, but the interruption is for the News Presenters of Star News.


One Question to all of you…


Imagine you are being invited to the Star News and you are being interrupted every now and then by the News Presenter even before you have completed saying your view. I would have bashed up the News Presenter like Mike Tyson or left the show immediately.


Its really sad to see, most of the guest being interrupted before even they have finished saying their view. The guest invited are mostly big and well known personality in their field, but SN Presenter are not bothered about that, they wont to put their points first with out even listening to what the Guest has to say. Hence, all the SN Presenters are Doordarshan’s “Sorry for Interruption”


TIP : Kaun hey jo Star News Ko All out Kar raha hey …(Who are the people who are hell bound on Closing Star News…)


WEAKEST AND THE WORST LINK AT STAR NEWS


Rajdeep Sardesai


I know, most of you must be thinking, how the hell is Rajdeep the weakest link. The reasons are simple.




  1. Arrogant & Oversmart




  2. Leader of the Sorry for The Interruption




  3. Tries to pull the leg and also tease the Guest.






No doubt , Rajdeep has got tremendous knowledge of the topic, probably that’s what has gone to his head and in the last year or so he has got lot of attention.


Sonia Verma


Sonia Verma doesn’t know that there is something called Smile, because the way she speaks with the Guest is like some one has made forcefully to talk with the person. Rajdeep’s Close pal in the Sorry for the Interruption category.


Arnab (don’t know his second name)


For a news presenter, its important that the person is consistent and doesn’t take lot of pause. But this gentleman has to pause for everything and you have to keep wondering what is he going to say after that pause. The viewer is always kept wondering.


TIP: Either Change these presenter or atleast tell them to improve…


STARS THAT SHINE AT STAR NEWS…


Srinivasan Jain,


Vikarm Chandra,


Barkha Dutt


Sonali Chander (For Sports News)


Prannoy Roy


The real Star of Star News is but obvious is Prannoy and no doubt we don’t see him much often. He was the only presenter who had the consistency and the charm of taking to the entire 1hr of news with very much ease that you never felt like leaving the chair. His knowledge of the topic and most important his interactions with the Guest has been of Top Class. Probably Rajdeep has to learn lot of thing as far as Talking to Guest is concerned.


KAUN BANGYA CROREPATI … (Who became Millionaire)


In this entire play of News Channel, Star earned lot of bucks and so did the Entire NDTV. But this money game has gone into their head and they have failed miserably and loosing their focus.


But some of the positive which came out of this entire News Channel that it has become the India’s International Voice, what CNN is to US of A.


Though Star has got some Stiff competition from Aaj Tak and the ever-improving Zee News and DD News. Hence lot of fine-tuning has to be done.


NEED TO IMPROVE ….


If Star News want to be a leader then there are many changes needed:




  1. Change some of the News Presenter




  2. Diversify the News Content




  3. Reduce the Content on Politics.




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