Its pure, hygienic and natural. I don’t just love the quality and purity of the product but I also trust its hygiene. I do love the smell and the accurate measurement of salt in it, but I also wish Amul also introduces more variety of butter specially white and unsalted ones for cooking and other purposes as well as low fat and more healthier versions for people maintaining a fit body or people with diseases like diabetis and all. I would also love Amul experimenting with different flavours for a change. Thankyou:)