Hi friends this product is based on daily nutrient needs.as we know everybody do not take all nutrients from daily food.so the amway company make this product to fullfill this requirement.the flacour of this medicine I would say flavourless.as per the effectiveness or nutritional value .my mom used this for a year .but nothing happens good.even the money value is so high .everybody cannot afford this.do not waste your money .you can take fruits or foods for that cost for a long time and feel fresh .rather than pills of this product.even burping experience when you take this.please do not take this.rather consult your doctor if you need.