The new iPhone 6S and 6S Plus look the same(except for the metallic-pink rose gold model) as last years iPhones. In a lot of ways they also feel the same. But there are hidden advantages at play. The newest, boldest tech is a new pressure-sensitive touchscreen technology called 3D Touch. There are lots of other improvements, too: better cameras. Better overall system speed. And always-on(and I mean always-on - unless you turn it off) Siri. And, something I didnt even get a chance to test fully: a completely redesigned construction with a reinforced glass screen, which Apple promises is sturdier all-around. Well get to that in the next few weeks, but that alone could make a difference for a lot of would-be buyers.
3D Touch might be the "Next Big Idea" in touchscreens and interfaces. But does it make these new iPhones must-haves for that reason alone? I think it will, down the road, when more apps are here. But right now, its software advantages are subtle.
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I spent a week with the iPhone 6S and 6S Plus(in rose gold and gold, respectively), taking them everywhere I went, from farmers markets in New Jersey to tailgating at a New York Jets game, to commuting on New Jersey Transit through the Meadowlands and to my kids meet-the-teacher night. I showed them to my friends, my family, anyone I met and got their opinions, too.(For on-the-fly impressions, check out my weekend diary.)
I might take the miracle of tiny, powerful smartphones for granted, but I cant shake the feeling that the iPhone 6S doesnt, at this moment, have the "one big thing" to make people want to upgrade from the 6. That doesnt mean its not a better phone, of course it is. Right now, however, its a promising upgrade from the iPhone 6, not a revolution.