I am using assure soap since one year I observed that this soap gives as much of foam as I wanted but this soap is wearing out quickly.and the other problem that I have encounterd with this soap is it has not much of fragrance when compared with other soaps.i bought this soap by paying 35 rs per soap.but this does not meet the requirements of the customer.we would have liked it if it has more fragrance and long durability.other than those two problems it is the best in other qualities when compared with other soaps.