I have heard a lot about this channel from radio( big 92.7 fm), friends and advertisements on other channels. Due to which was eager to explore it. Tried this channel, but dint like. My friends recommended me a show Akbar birbal saying, its a good time pass. It comes at 8.30 pm at which taarak Mehta also comes, so I dint see it . but once I was just surfing channels and this show Akbar birbal was on, saw it, it was OK. But dint felt a must watch so ignored it. My family started to see a comedy serial uff yeh nadaniyaan . they liked it . but on its time 8 pm, a new show on &TV started bhagya Lakshmi which was drama. They liked it more & stopped watching big magic show. When I come across this channel, there is no hype, as the shows are not having exciting concept, cast is of lot of new comers.
Finally, I think it does not have anything new to offer & what it offers is better in other channels, so keep on ignoring it.