The amount of tech on-board all models is first rate, while the smooth and relaxing manner in which the 7 covers ground is matched only by the S-Class. Best of all, the 7 Series will influence the next-generation of saloons from BMW, so expect this level of engineering to go into the next 5 Series and 3 Series, too.
he BMW 7 Series has always fallen just shy of the Mercedes S-Class. The Merc has long been considered the ultimate in luxury and refinement, but the new 7 Series has changed all of that, matching the Merc in many key areas. Other rivals include the Jaguar XJ and Audi A8, but the 7 Series surpasses them both with its blend of style, refinement and on-board tech.
The latest sixth-generation 7 Series model hasn’t evolved much in terms of appearance. From the outside, the 7 Series now looks a little sharper but its still an understated way of getting from A to B in complete comfort. If you absolutely must make an impact in the office car park an M Sport model is available, which adds some racier bumpers and larger alloy wheels, while the flagship M760i adds V12 grunt to the sporting looks.