An appealing website is the one which has designs that rhythmise with the subject. Visually appealing graphics designed from the user friendliness, navigation & interactivity point of view is what you should target at.
Aesthetics of a website is crucial because it creates the first impression on visitors. A site should have a pleasant look at the same time representing the personality of the organization in the best manner. The interface has to be user-friendly which helps visitors to identify the features offered within the site & get there within a few clicks. The design elements should ensure a pleasant experience encouraging repeated visits to the site.
A website is like a beautiful store in the desert. You may have the best of facilities but it would be of no use if people did not know how to reach you. Search engines pay the way.
Getting listed on search engines and directories is the most essential element of web site promotion. With over 85% of internet users regularly using search engines or directories, you are really losing out on that much amount of business if your site is not listed.
A previously unknown, or even known, largely ignored phenomenon was the search engine. People came up with a great idea, which they knew was a sure-fire winner, created an amazing site incorporating the latest technology, creativity & skills. They ensured that the content was top notch, so that nobody coming to the site would get bored. But nobody was coming. Because, they didn`t know that such a site existed in the first place. It was here that a need was felt to capitalize on a service that would draw traffic to the site.
Dotcoms realized that trying to generate traffic to their site through advertising & promotion could only reach so far. There was a huge potential audience who would still not be aware of the site.An audience that would normally go to a search engine to source information. This resulted in the dawn of a new era in which search engines & web ranking became an issue of strategic importance.
But then again, just getting listed in a search engine does not do the job. Numereous dotcoms are listed & it is very easy to get lost in the clutter. This is where our exclusive breed of search engine professionals come in. We render our skills, by submitting the site & making sure all that is done to keep the site in position. Our skill lies in our thorough understanding of the medium & it`s users, in being able to position a website with anti-spam techniques so that it gains added mileage, & most importantly sustain that position.
I am a Web designer by profession. Please feel free to contact me on info@deepak-online.com