With echoes of more expensive cameras in the PowerShot range, yet less hard edged and threatening in appearance, the 12x optical zoom, 12.1 megapixel PowerShot SX130 IS comesacross as an enthusiasts super zoom thats been stripped back and simplified.
The aim is a wider target audience and a more affordable price. Its nigh identical in cost to the Fujifilm FinePix S2800HD, which fields a broader 18x range, yet also feels like a baby version of oneof its makers more serious propositions, such asthe HS10.