THIS LONG AWAITED COMMERCIAL STICKS TO THE TRID AND TESTED pRASOON pANDEY FORMULA- RETRO CHIC, OLD HINDI FILM SONG USED WITH A SPRINKLE OF HUMOR. THE STUFF WORKS FOR CONSUMERS. MORE AND MORE PEOPLE ARE ENJOYING THE ADVERTISMENT, AND MORE AND MORE PEOPLE ARE EXCHANGING RINGTONES OF THE SAME. THE AD IS LIKEABLE NOT ONLY BECAUSE OF THE HUMMAAABLE TUNE AND CLEAN GUY IMAGE AND LOVELY LADIES BUT ALSO BECAUSE THE SIMPLE PLOT IT IS BUILT AROUND.
CLOSE IS THE SONG ON EVERY LIPS. SO WHETHER IT IS THE CATCHY JINGLE OR THE SULTRY LOOKS OF THE FEMALE MODELS, THE ADVERTISMENT IS LIKED BY ALL.THE REPETETIVE COMMERCIAL STRIKES A CHORD SOMEWHERE DOWN. THE ADVERTISEMENT IS FUNNY AND AT THE SAME TIME ENTERTAINING, FACTUALLY IT IS MOTRE ON THE LIGHTER SIDE OF LIFE. ASKING THE VIEWRS ON BLATANTLY AND BLUNTLY ON THE FACE WHY DO U NOT USE CLOSE UP?
IN FACT THE COMPANY HAS DONE RIGHT BY PUTTING IT MONEY TOWARDS THIS ADVERTISEMENT, AS IT WORKS WELL FOR THEM. EVEN THOUGH THE CONCEPT DOES NOT SEEMS TO BE UNIQUE AND OF THE ONLY KIND, IT HAS FRESHNESS ATTACHED TO IT.