This is really a good product. I like Colgate’s all brands more than any other tooth pastes. My son also like this. He not use any other brand paste. My family members likes are different. But me and my son use Colgate. Colgate maxfresh colour is red. This is very attractive. All children attractive this colour. Second that’s taste. My son also. We brush with this twice daily. All time mouth fresh. This features I recommend this paste.