This book has nothing original hence I say that Arindam is a good student as he has picked up extracts and readings from Akio Morita’s to Lee Iococoa’s..he has extracted all the good passages and just rewritten them in Hinglish. He is good student hence.
Now ..in all my reading till the end ..his much touted ’i’ theory falls short of focus and sharpness and lacks key examples.Also he fails to gather momentum as the reading goes on and with a font size of 14 and with cartoons splashed every now and then on pages also tells us that Arindam was always short on content. He just made this book look lengthy but it wasnt. I finished reading it in 2 hours flat.
Last but not the least I had a good feeling after reading such a book because I said to myself if such a book can be a best seller and popular and then folks like me can also write a book and be popular just for the heck of it..But friends I will not do that coz I do not enjoy cheap popularity..
Thumbs down to Arindam, I look up to him still because on must not judge the capability of any man by just one book from him..remember Notes to myself by Hugh Prather..he rose to fame after failing many times as a writer , I wish all the best to this new young Indian writer though.
P.S Hey forgot to mention!! Arindam has got to check on his sense of humour..The humour Quotient was low...’’lines like my current and only wife’’ are a strict NO NO