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2.3

Summary

Emami Fair and Handsome Cream
Ravi Durkhi@ravicharandurkhi
Oct 24, 2015 01:07 PM, 5479 Views
Emami Fair AND Handsome Cream

Grooming and looking attractive is the “in” thing for the male gender nowadays. Gone are the days when men would apply the horribly stinking Dabur Amla to their hair and wear a single shirt for an entire week! Today’s male species have started giving importance to the way they look and SMELL not taking into consideration the weird Rahul Mahajan appearing on the national TV with Himalaya Neem face pack on.


The market is flooding with fairness creams and products exclusively formulated for men and stars like Shahrukh Khan, John Abraham, and Shahid Kapur do not mind endorsing fairness creams, and not to mention hoardes of “similarly” smelling deodarants and roll-ons. Not that all men were ignorantly blissful about looking good and smelling right, there were a handful of them, who were very conscious about their looks and appearance, and one of them is my father.


My father has served in the Air Force as an officer for 30 odd years and as far as I can stretch my memory, I have never seen my father repeating a shirt for more than two days in a row or with unkempt hair(he is semi bald though). Even now, he keeps a separate cabinet, where he stores his personal care items such as Fair and Lovely(yes that pink one), Listerine mouthwash, Vaseline body lotion, Johnson’s and Johnson’s ear buds, Sensodyne toothpaste, deodorants, talcum powder, etc.


He never likes to be seen without dye in his hair. So, you can imagine how much I turn my nose up looking at unkempt guys and those with severe BO and MO. Fortunately, I married someone who had no BO or MO issues, otherwise, life would have been much more difficult.

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