The Fair & Lovely is a fairness cream and it does fair . But it’s fragnance is disturbing for me , it tends to headache . I do not feel it is ayurvedic because its smell and texture feels like it have chemicals . The value for this product is not very high , many people uses it everyday , my sisters , my mother and most of the relatives uses it when they go to market or outside . I did not noticed any bad effect of the cream on face , but for me it is not a quality product , therefore I do not recommend it to others especially to boys or man because I know many boys and mans use this and it does not effect thier skin because they have different skin tone .